VP, Medicare Product - Aetna

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The Vice President, Medicare Product sets the product strategy and leads the product portfolio for Aetna’s complex, multi-segment Medicare business. This executive is accountable for shaping differentiated products, driving portfolio performance, and aligning product decisions with enterprise growth, financial, and customer objectives across a Medicare business of approximately $90 billion.

The Vice President leads product strategy across Medicare Advantage, Medicare Part D, Duals, Group Medicare, and related ancillary offerings, ensuring the portfolio remains competitive, financially strong, operationally executable, and responsive to evolving market, regulatory, and customer dynamics.

Reporting to the SVP & President of Medicare, this leader defines the strategic direction for product design, innovation, lifecycle management, and portfolio performance across a national footprint. The role integrates business strategy, market opportunity, product economics, regulatory requirements, clinical and operational considerations, and customer needs into a cohesive portfolio agenda designed to drive growth, margin, quality, and long-term competitive advantage.

In addition to product strategy, the Vice President holds significant accountability for product implementation and governance, annual bid and product filings, vendor management, and execution in accordance with applicable regulatory requirements.

This executive serves as a senior leader and thought partner across the Medicare organization, influencing decisions related to portfolio positioning, product evolution, implementation readiness, and go-to-market strategy. Success requires exceptional leadership within a highly matrixed organization and the ability to align Product, Finance, Actuarial, Sales, Marketing, Operations, Pharmacy, Network, Clinical, Compliance, Legal, Government Affairs, and Technology.

Key Responsibilities

Medicare Product Strategy & Portfolio Leadership

Set the product strategy and 1-to-5-year strategic roadmap for the Medicare portfolio, aligning priorities with growth objectives, market opportunities, customer value, financial performance, and broader enterprise strategy.

Lead portfolio strategy across Medicare Advantage, Part D, Duals, Group Medicare, and ancillary products.

Shape product design, differentiation, innovation, and lifecycle strategies to strengthen competitive positioning and long-term portfolio performance.

Guide portfolio decisions and investment tradeoffs, balancing growth, affordability, financial performance, regulatory requirements, customer needs, and execution risk.

Monitor evolving market dynamics, competitive trends, customer needs, and regulatory developments and translate them into actionable product strategies.

Product Performance & Enterprise Execution

Drive product portfolio performance with a focus on growth, margin, affordability, quality, and customer value.

Translate enterprise and Medicare business priorities into actionable product strategies and execution plans.

Lead major cross-functional product initiatives from strategy through implementation and market execution.

Build alignment across Actuarial, Finance, Operations, Clinical, Pharmacy, Provider Network, Sales, Marketing, Compliance, Legal, Government Affairs, and Technology.

Partner closely with senior leaders to ensure product decisions are financially sound, operationally feasible, and aligned with overall Medicare priorities.

Vendor Management, Implementation, Governance & Regulatory Execution

Hold executive accountability for product implementation readiness and downstream execution across the Medicare portfolio.

Oversee the operational execution of 700+ annual bid and product filings, ensuring accuracy, timeliness, and disciplined governance.

Ensure filed benefits and product changes are accurately translated into systems, operations, vendor requirements, and member-facing experiences.

Establish strong governance and controls across highly regulated, high-risk processes where execution accuracy is critical.

Oversee key vendor relationships supporting product delivery and ensure execution aligns with business and regulatory requirements.

External Representation & Strategic Partnership

Partner with Government Affairs, Legal, Compliance, and senior business leaders on Medicare policy developments, product implications, and strategic positioning.

Serve as a senior Medicare product subject matter expert in client discussions, industry forums, and select regulatory conversations.

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