Director, Head of HCP Engagements - Rheumatology

By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.

Job Description

Director, Head of HCP Engagements-Rheumatology

About the role:

As the Director, Head of HCP Engagements you will be a champion of Takeda’s culture and values, leading the overall strategic direction and performance management for a new product launch. In this role, you will collaborate closely with cross-functional teams and executive leadership to develop and execute strategies that ensure maximum success. This position reports into the Head of US Dermatology & Rheumatology Franchise.

You will be an integral member of the franchise commercial team and will be responsible for developing a vision for the franchise to establish Takeda as the leader in professional engagements. You will foster a culture of trust and commitment to excellence within your team while partnering with the cross-functional team and external stakeholders.

How you will contribute:

• Establish and lead a centralized professional engagement, strategy and execution function for the franchise. Develop the professional engagement strategy and oversee execution for a new product launch, manage internal and external stakeholders, and lead cross-functional teams to help Takeda better serve patients.
• Develop the professional education strategy and manage medical education marketing initiatives for a new product launch. This includes overseeing the creation, implementation, and accountability of interactions and feedback with external experts. Collaboratively lead the development and execution of brand strategies and innovative tactics designed to drive sales, expand market share, and enhance profitability.
• People Leadership: Provide leadership and oversight to a team that facilitates strategy development of professional engagement and education, congress strategy and execution, and sponsorship process execution. Build and enable the development of a team of thought leader liaisons to foster a positive culture within the team and with cross-functional partners.
• KOL Development: Identify, cultivate, and maintain long-standing relationships with national and regional key opinion leaders (KOLs) and advisors and develop engagement strategy designed to inform appropriate KOL partnership to better serve patients and meet identified business needs; this may include engaging with KOLs to provide training on disease state, product and market dynamics for internal teams and training on disease state and product education for external healthcare professionals (HCPs)/Ambassadors.
• Insight Generation: Monitor KOL insights regarding market dynamics, disease state, current and future treatment patterns, and competitive landscape. Distil these findings and perspectives into insights to share in a structured way with the broader team to inform brand plan and tactical execution. To enable insight gathering and education efforts, manage the use of an HCP engagement tracking platform to identify appropriate HCP for specific fee-for-service activities based on qualifications and expertise directly related to the identified need.
• Strategy and Tactical Development: Based on insight/trend identification, lead the development and implementation of regional strategies, tactics, and/or training solutions in collaboration with franchise, marketing, training, and cross-functional field counterparts. Ensure content, disease state and product messaging, resources, platforms, and execution are aligned with franchise strategy and strategic imperatives for that audience.
• Regional and Local Congress Planning: Define and execute congress strategy for local and regional congresses in alignment with brand priorities.
• Innovation and Best Practice Sharing: Enable the innovation of commercial ways of working by leveraging technology, customer insights, field observations, and continued education. Engage with internal and external partners to seek insights, best practices, and synergistic opportunities.
• Cross-functional Partnership: Liaise with legal, regulatory, and ethics and compliance to ensure all activities are compliant with policies and regulations.
• Budget Management: Assume specific budget management/accountability for Professional Engagement projects and Annual Plan Commitments. Manage spending against budget/forecast and perform all monthly accruals and reporting requirements. Proactively identify trends and insights to optimize spend and as appropriate, program performance.

Minimum Requirements/Qualifications:

Required:

• Bachelor’s degree required.
• Commercial pharma experience in Psoriatic arthritis, including an in-depth understanding of the disease state, treatment paradigms, and future trends

…