Merck
Associate Director US Oncology Marketing Brand and Congress Strategy
- Location
- North Wales (Upper Gwynedd), PA (PA)Hybrid
- Posted
- Posted today (employer shows the date only)
- Source
- Workday (employer's applicant tracking system)
- Category
- Marketing
- Industry
- Pharma/Biotech
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Job Description
The Oncology Marketing team is seeking an experienced Associate Director, Oncology Brand and Congress Strategy.
As our company's oncology portfolio expands, promotional and congress efforts will need to evolve to support changing business needs. This role will help shape and execute the annual oncology plan in partnership with key stakeholders across the organization. The Associate Director will develop and execute master brand, promotional, and congress strategy and lead a Customer Agile Team (CAT) to drive implementation.
This individual will collaborate across functional teams to leverage market insights, competitive intelligence, customer perspectives, and business objectives to inform strategy and execution.
Primary Responsibilities
- Assess evolving oncology business needs to inform promotional prioritization and national congress strategy
- Support promotional planning for indications requiring continued promotion through end of lifecycle
- Lead development and execution of the annual oncology congress strategy
- Partner with cross-functional and global team members to advance marketing initiatives
- Align stakeholders on priorities, timelines, and dependencies to ensure effective execution
- Define and prioritize work for the CAT using Agile principles
- Lead regular progress reviews to track priorities, milestones, and risks; ensure action items are documented, assigned, and completed
- Summarize progress, risks, and key decisions in a clear and concise manner; maintain visibility into critical workstreams and outcomes
- Lead the annual profit planning process and manage associated budget responsibilities
Compliance and Execution Excellence
- Partner with Medical and Legal teams to ensure compliant development and execution of promotional materials and customer-facing resources
- Drive high-quality execution while fostering a culture of accountability, compliance, and customer focus
Required Qualifications
- Bachelor’s degree required
- Minimum of 5 years of experience in pharmaceutical, biotechnology, healthcare, or a related commercial field
- Minimum of 3 years of experience in marketing, sales, market access, commercial strategy, or a related area
- Demonstrated experience developing commercial strategies and leading cross-functional execution
- Experience presenting recommendations to leadership and influencing business decisions
- Strong analytical and strategic thinking skills, with the ability to translate insights into actionable recommendations
- Experience working within Medical and Legal review processes
Preferred Qualifications
- Oncology experience preferred
- Field sales or oncology sales experience preferred
- Experience in commercialization strategy or oncology marketing
- Demonstrated success working across complex matrix organizations
Required Skills:
Customer-Focused, Market Access, Marketing, Market Research, Oncology, Oncology Marketing, Strategic Thinking, Strategy Development, Vendor Management
Preferred Skills:
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Current Contingent Workers apply HERE
US and Puerto Rico Residents Only:
Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.
As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
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We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.
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The primary location for this posting is:
USA - Pennsylvania - North Wales (Upper Gwynedd)
Where required by law, the compensation range for this role is provided below.
The salary range for the primary location of this role is:
$156,900.00 - $247,000.00
This range reflects the Company's reasonable expectation of the base salary applicable to this role at the time of posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic…
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