Associate Director, Agency Partnerships - IQVIA Digital

Overview

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, privacy-enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry. Learn more at www.iqviadigital.com

The Sales team drives revenue growth by partnering with pharmaceutical brands, agencies, identity, media and ad tech platform partners to deliver IQVIA Digital solutions that meet client needs across the healthcare digital ecosystem. The team is responsible for building and managing strategic client relationships, identifying and developing new opportunities, and bringing the full breadth of IQVIA Digital’s capabilities to market to help clients achieve their marketing and brand objectives.

IQVIA Digital is seeking an Associate Director, Agency Partnerships to lead and grow our strategic partnership with a key agency hold company, one of IQVIA Digital's largest and most important agency relationships. This role is responsible for driving revenue growth, uncovering new opportunities across agencies and brand teams, and expanding adoption of IQVIA Digital's audience, activation, measurement, and engagement solutions.

Reporting to the Senior Director of Agency Partnerships, this individual will serve as the primary commercial lead across the key agency hold organization, working closely with agency leadership, investment teams, strategy teams, analytics stakeholders, and client account teams to accelerate growth and strengthen IQVIA Digital's position as a strategic partner.

Key Responsibilities:

Relationship Leadership

• Own the day-to-day commercial relationship across the key agency hold company and affiliated agencies.
• Develop and execute strategic account plans aligned to business objectives and client priorities.
• Build trusted relationships with agency leadership, investment teams, audience strategy teams, analytics teams, and activation stakeholders.
• Establish IQVIA Digital as a preferred data, audience, activation, and measurement partner within the key agency hold company ecosystem.
• Identify and cultivate executive-level sponsorship opportunities throughout the organization.

Revenue Growth & Business Development

• Achieve and exceed annual revenue targets across the portfolio.
• Expand existing business and identify new opportunities across current and prospective client brands.
• Drive adoption of IQVIA Digital's solutions, including: Consumer Audiences, HCP Audiences, Programmatic Activation, MediaOS and DSP Capabilities
• Create and manage a robust sales pipeline while maintaining forecast accuracy.

Client & Brand Expansion

• Partner with agency teams supporting major pharmaceutical and healthcare clients.
• Work proactively to identify opportunities within existing client relationships and emerging business initiatives.
• Support agency new business efforts by positioning IQVIA Digital capabilities during planning and pitch processes.
• Leverage market intelligence and client trends to develop growth strategies.

Strategic Consulting

• Serve as a subject matter expert on healthcare audience targeting, privacy-safe activation, measurement, and omnichannel engagement.
• Translate complex data and technology solutions into clear business outcomes for agency stakeholders.
• Lead business reviews, strategic planning sessions, and executive presentations.
• Help agencies connect audience strategy, activation, and measurement to client outcomes.

Cross-Functional Collaboration

• Partner closely with Digital Client Partners, Product, Marketing, Analytics, Operations, and Client Success teams.
• Coordinate resources necessary to support agency growth initiatives and client opportunities.
• Provide market feedback to influence product strategy and go-to-market priorities.
• Ensure seamless execution and high levels of partner satisfaction.

Success Metrics

• Revenue growth across Health accounts.
• Expansion of IQVIA Digital solutions within existing relationships.
• Growth in strategic stakeholder engagement and executive sponsorship.
• New business opportunities generated through partnerships.
• Retention and expansion of key agency and client relationships.

Experience & Qualifications:

• 7+ years of experience in agency sales, media sales, digital advertising, marketing technology, data solutions, or strategic partnerships.
• Demonstrated success managing large agency relationships and complex enterprise sales cycles.
• Experience selling audience, media, data, measurement, or marketing technology solutions.
• Understanding of healthcare and pharmaceutical marketing preferred.
• Proven history of consistently exceeding revenue targets.
• Deep understanding of agency planning, buying, audience, and analytics functions.

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